Have you when it comes to ebook readers for sale on the U.S. market amazon kindle ebook reader has the clear upper hand with almost a whitewash of 90% sales. As a book publisher if you would like to book to be sold on the digital book reader format the only logical choice is to play a according to Amazons rules.
Unfortunately the relationship between the book publishers and Amazon has not been that rose hill at despite the increase in the sales of the eBook readers. This is because Amazon is imposing a three year contract deals for any publisher that wants to distribute the box electronically. It is a very well known fact that three years is a long time in the life of a technological product. This is especially true when there are more and more competitors joining the digital book reader market on a monthly. The biggest thing that publishers them like about the three year contract is the fact that they cannot sell the books or lower rate to the kindle as competitors. In other words they do not have full control of the pricing structure of the books